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Open SuperBookStore and make your city better with us.

  • My Bookshelf Brand

    The book company "My Bookshelf" was founded in 2014, with a starting capital of UAH 5 000, and today it has cozy bookstores-cafes, its own pastry shop and publishing houses in Ukraine and France.

    We developed by offering the market only the best Ukrainian-language cultural product. Our partners are more than 200 Ukrainian publishers and manufacturers of related products. Our assortment has grown from 100 items to 10,000. We have added charm to traditional bookstores and created a format that makes people fall in love with reading.

    With us you can be anywhere and anyone. Here are books that become favorites, people that become close, and your perfect cappuccino that starts your morning and that same glass of wine that ends your day. The best ideas live on our shelves, and the warmest meetings - at our tables. Among like-minded people and the best books in Ukrainian, life in the city becomes more comfortable and safe.

     

     

    In the assortment of our bookstores:

    • the most current Ukrainian-language literature from more than 200 Ukrainian publishers,
    • we offer an up-to-date English-language assortment from the world's leading publishing houses,
    • high-quality, stylish stationery,
    • educational and entertaining games for children and adults,
    • gifts

     

     

     

    Our coffee shops offers:

    • only freshly roasted coffee from the country's leading roasteries,
    • a balanced line of drinks,
    • desserts from our own confectionery,
    • nutritious sandwiches, pies,
    • ice cream, chocolate, candies and other delicacies,
    • a line of vegan desserts

     

     

     

    My Bookshelf is a recognizable brand with character. These are important values ​​at the core of all business processes and communication. We are always open and extremely sincere. We are a family of free and educated like-minded people.

    By opening "My Bookshelf" in your city, you will be surrounded by only the best people, and the number of regular customers will be 85%. You will be surprised when you see how one cozy bookstore changes the world around. Our guests say that "My Bookshelf", like a pharmacy, should be in every neighborhood!

    We are the tastiest bookstore-cafe network. Every village and city of the country needs us. Discover the place from which changes in your city will begin!

  • As a franchisee you receive:
    • the best bookstore-coffee shop in your city 
    • an effective business model. A detailed business plan, which is based on the unique experience of our bookstores-cafes
    • continuous support during the start-up and throughout the entire operation
    • the best product range
    • bright design
    • high customer loyalty
    • marketing support
    • the right to use the trademark
    • a franchise package with all the necessary information
    • exclusive contracts for books from the "My Bookshelf" Publishing House

     

  • Priority places to open:

    Priority places to open:

    Dnipro, Ternopil, Cherkasy, Bila Tserkva, Odesa, Zhytomyr, Rivne, Sumy, Kharkiv, Lubny, Ostrog, Irpin, Drohobych, Kamianets-Podilskyi, Truskavets, Vinnytsya, Poltava, Rzhyshchiv, Vytachyv, Kalush, Khmelnytskyi... Your city

     

  • My Bookshelf MINI Format

    The MINI Format is a universal format of a small urban bookstore and a bookstore near the home, which involves the presence of an easily transformed sales hall with seating.

    • total investment €25,000
    • introductory €5,000
    • royalty 1.5% for the first year of operation
    • total area from 50 m²

     

     

    The MINI format is:

    • trade hall
    • mini-hall for events (due to mobile trade furniture that changes location)
    • regular events - reading rooms for children (every Saturday and Sunday)
    • recreation area/cafe area (seats up to 24)
    • technoholic zone (bar/cash register)
    • zone for compact storage of stocks
    • volume of placed goods: 13,000 pcs
    • average coffee shop check: UAH 100
    • average book and related goods check: UAH 500

     

  • My Bookshelf MAXI Format

    The MAXI Format is the format of a cultural cafe and bookstore with special areas for events.

    • total investment €45 000
    • introductory €5 000
    • royalty 1.5% for the first year of operation
    • total area from 100 m²

     

     

    The MAXI Format is:

    • trading hall
    • children's area
    • space for events regular events — children's reading rooms (every Saturday and Sunday)
    • recreation area/cafe area (for 50 seats)
    • technoholic zone (bar/cash register)
    • warehouse volume of placed goods: 20,000+ pcs
    • average coffee shop check: UAH 120
    • average book and related goods check: UAH 540

     

  • Stages of opening a Bookshop-Cafe together

    1. We determine the place of opening — region and district

    This is important, because a city with a population of 80,000 or more can have 2 super bookstores, and a city with a population of 250,000+ can have as many as 3.

    Do not worry, because each bookstore will have its own "coverage", and their permissible number will strengthen brand recognition, which will ensure a greater flow of customers and their rotation.

     

    2. Conclusion of a franchise agreement (commercial concession) with MKP.

    You choose a specific location and open your first super bookstore within 6-12-18 months.

    Of course, we will help you choose the best location!

     

    3. As soon as the franchise agreement enters into force, an unforgettable adventure begins, and we work together on the emergence of your super bookstore.

     

    4. You undergo training for business owners according to an individual plan.

    Note that training for business owners is a long and intensive process, given the amount of information you will have to absorb. You will become a real graduate of the Moscow State University, so take care to devote 50 hours to study, as well as undergo an internship in one of our bookstores for 3 days.

     

    5. Adjustment of the financial model

    The ideal business premises are found, the lease agreement is signed — we adjust the financial model taking into account the terms of the lease agreement, the location and the condition of the premises.

     

    6. Let's design My Bookshelf. Technological design and detailed design project.

    • Negotiations with contractors, drawing up estimates
    • Ordering equipment
    • Forming the assortment(an individual product matrix is ​​formed and contracts are concluded with suppliers)
    • Selecting and training of the team
    • Adjusting the accounting

     

    7. Your bookstore is built!

    • Final work-out of standards
    • Work-out of technological cards and process testing
    • Work-out of the menu and service part

     

    8. Test launch

    ... and your first income!

  • Why do I need a bookshop-cafe franchise?

    — Why do I need a bookshop-cafe franchise, if I can do it myself?
    — Of course you can! But it is worth noting the following:

     

    1. The average start-up investment is: for the MINI Format, 50 000, of which 20 000 is for the purchase of goods; for the MAXI format — 85 000, of which 40 000 are investments in the purchase of goods. When opening the "My Bookshelf" Bookshop-cafe, the amount of start-up investment is almost 50% less.

    2. Current costs for doing business with us are 30% lower. You avoid additional costs for advertising, payment of designer services, legal support, services of a marketer, IT specialist.

    3. You earn your regular customers in six months of activity. With MKP, you already have them before the opening.

    4. How much are you willing to pay for your own mistakes? 100 thousand or 1 million? MKP has already paid for everything. Your franchise package is the crystallized experience of a market participant, the essence of success and failure. With MCP, you have a plan and your answers "And what, if? How do I...?".

    5. How much time will you spend on forming quality partnerships with partners? With MKP, you already have more than 280 business partners, an assortment of 6,000+ unique items, as well as fresh analytics of readers' preferences, constant development of the assortment matrix and constant support of the team that you also have from the moment you become a partner of MKP.

    We have been on the market since its formation!

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